Disney has declared Star Wars a ‘dead brand’ after the first rating of ‘Andor’ movie revealed by Nielsen


YouTuber Valiant Renegade declared “Disney Star Wars a dead brand” after releasing premiere ratings for the latest Star Wars series. Andor.

(LR): Cassian Andor (Diego Luna) and Vel Sartha (Faye Marsay) at Lucasfilm’s ANDOR, exclusively on Disney+. © 2022 Lucasfilm Ltd. & TM. All rights reserved.

Nielsen released its ratings for the week of September 19-25, and Netflix took first and second place with the new release Dahmer Series raking in over 3.658 billion minutes. Cobra Kai In second place with 1.110 billion minutes.

Andor It doesn’t even appear in the top 10 overall Nielsen reviews.

Comprehensive Nielsen Flow Ratings for September 19-25, 2022

Related: Andor creator Tony Gilroy says he views Mon Mothma as “kind of Nancy Pelosi.”

in order to find Andorone has to look at Original Nielsen reviews. The series, which debuted three episodes when it was released on September 21, has a record of 624 million minutes.

That was only good for the sixth on the original chart behind him DahmerAnd the Cobra KaiAnd the The Lord of the Rings: The Rings of PowerAnd the Destiny: Winx SagaAnd the Elry, Vincent Fernandez.

Nielsen Original Streaming reviews for September 19-25, 2022

Valiant Renegade evaluated these numbers saying, “This means that if we assume that everyone who played Andor watched their available watch time to the end, meaning all three episodes from start to finish, it means that somewhere north of a little 5 million people Watch the movie premiere Andor on Disney+, which is terrible.”

He continued, “This is less than half that of rings of strength. This is about a third of that of Dragon House. And that’s just a little over the first night of these two other shows.”

Related: Certified Rotten Tomatoes critic John Rocha deletes a racist tweet claiming white people shouldn’t review “Andor” without a Latino guest or immigration experience

Later, he said, “A lot of people who watched the movie premiere Andor He said that episodes one and two were pretty boring and that things didn’t start to pick up until episode three and even episode four that didn’t air this week. So how many times is this watched, and how much of that watch time was that people who might have watched an episode or two and then stopped watching?

“Meaning, how much 645 million minutes of watch time is heavily loaded in the premise of episode one or two? How many people actually watched episode three? That is the real question.”

Looking ahead to next week, Valiant Renegade says, “Next week’s numbers from Nielsen when you enter Episode 4 will be interesting because if the trend continues, we’ll see Andor After we started with very poor numbers on Nielsen’s charts and it will get significantly worse from here.”

(LR): Imperial Officer (Jolyon Coy) with Stormtroopers and Young Cassian Andor (Lucas Bond) at Lucasfilm’s ANDOR, exclusively on Disney+. © 2022 Lucasfilm Ltd. & TM. All rights reserved.

Valiant Renegade later confirmed, “And with three episodes totaling only about two hours of content, just over two hours of watch time available for that content in fact, there’s absolutely no reason for that.” Andor It shouldn’t be at or above the one-billion-minute watch mark.

He added, “This is something Netflix finds easy to do almost every Friday in its sleep with the release of a new movie that also takes about 90 to 120 minutes.”

(LR): Arvel Skeen (Ebon Moss-Bachrach), Taramyn Barcona (Gershwyn Eustache Jr), Cassian Andor (Diego Luna), Karis Nemik (Alex Lawther), Cinta Kaz (Varada Sethu) and Vel Sartha (Faye Marsay) at Lucasfilm’s ANDOR, exclusively on Disney+. © 2022 Lucasfilm Ltd. & TM. All rights reserved.

Related: Andor creator Tony Gilroy says he specifically decided to avoid fan service

As for why these numbers for Andor So low, Valiant Renegade supposes, “Take a look again at these terrible numbers for Andor, 624 million minutes watched, soak it in Disney because you did. Disney’s hostility towards fans is exactly what they received again, and worse yet, they received a wealth of indifference from Star Wars fandom. They just don’t care anymore.

“You see, it doesn’t matter how good Andor is,” he explains. “And again I understand a lot of people love the show and it’s great and one of the best Star Wars shows they’ve done to this point. It’s great and I’m glad these fans are enjoying it. I’m not here to take that from you. I’m here looking strictly at the commercial side of stuff. I look at the numbers and I read the tea leaves and it’s really bad for Star Wars right now.”

(Center, L-R): Sergeant Musk (Alex Ferns) and Cyril Karn (Kyle Soler) on ANDOR Produced by Lucasfilm, exclusively on Disney+. © 2022 Lucasfilm Ltd. & TM. All rights reserved.

When they can’t even get a show as big as this, they probably spent nearly $100 million north to barely make the needle; Valiant Renegade declared it one of the worst premieres ever.

“Especially when you consider the amount of viewing that was released. Obi-Wan Kenobi was released with two episodes totaling 90 minutes,” he says. This was 120 minutes with three episodes. boba fett book And the The Mandalorian Usually with one loop. And those episodes were often somewhere around 45 minutes long. They appeared in better numbers than three episodes of Andor. “

(LR): Norshi (Raymond Anum). Cassian Andor (Diego Luna) and Vetch (Ian Whyte) at Lucasfilm’s ANDOR, exclusively on Disney+. © 2022 Lucasfilm Ltd. & TM. All rights reserved.

boba fett book Released on Friday, December 29, 2021. Nielsen Numbers Premiere The show reached 389 million minutes. In its second week it brought in 563 million minutes.

As for the The Mandalorian, season two premiered on October 30, 2020. Nielsen’s premiere numbers came in at 1.030 billion minutes. The second week brought 955 million minutes.

Obi-Wan Kenobi It debuted on May 27, 2022. The series brought in 958 million minutes in the first week of Nielsen ratings. By its second week, the show only had 682 million minutes.

Cassian Andor (Diego Luna) at ANDOR by Lucasfilm, exclusively on Disney+. © 2022 Lucasfilm Ltd. & TM. All rights reserved.

Valiant Renegade finished his video, “Star Wars is dead. Go home.”

What do you think of the Valiant Renegade analysis for Andor Nielsen premiere ratings?

next one: Fiona Shaw calls Endurance for the new Star Wars series “fantastic, deceptive in the Trumpian world,” says Showrunner who created “entirely new morals.”


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